What is Lead Generation???
it's the process of helping business owners get more customers
Lead Generation is the very first step if you ever want to get customers via cold email or cold call. A weak lead list always leads to exhaustion of money and resources and energy
we send cold email marketing campaigns we are sending to people who are not our subscribers but we are sending to specific people in order like to get a meeting or to promote a service or such things
start scraping emails using google for free
in google just go to google.com and start scraping
For example!!!
we wanna scrape emails for people working in digital marketing field simply open a double quote write digital marketing close double quotes and then simply open another double quote and enter the domain of the emails now google will find a lot of emails over the internet for people related to digital marketing
before we start scraping with google there's a very important tip to do go to settings here search settings and then ensure you have the results per page to 100 so you can get more results per page
by using "email extractor" you can extract emails from google
you can extract data from your gsuite account or your gmail account
and extract the full list like the first name, the last name and the email and this is really
very powerful it will help you generate a full list of emails from your gmail account
we can find a business email address using google someone may ask "can i scrape like thousands of emails like in gmail?"
this is somehow difficult why simply because not all business emails have thousands of emails only
free domains like gmail and yahoo and hotmail have thousands or millions of emails but business addresses may have only one or two or maybe 10 addresses only so this is for cold mailing you want to target a specific person
Number #1"Identify a Target Figure"
number one identify a target figure out in as much detail as possible who you're selling to
is it the CMO at a major soda brand, is it the CEO had a brewery, is it the director of IT at a business-to-business software startup come up with that level of detail on your targeting and you will be in a good spot the most important thing to consider , it is SAS is not a niche startups it's not a niche small
businesses is not a niche you need to get more specific in your offer in order
to actually have success with your cold
email campaign
Number #2"Find a lead Pool"
The subject and that's how to do lead
generation work identify a target find a lead pool write the emails test and prove based on the data
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